Media Advisory: PLASMAIDE Sets Sights High for 2024 Santos Tour Down Under

Media Advisory: PLASMAIDE Sets Sights High for 2024 Santos Tour Down Under

PLASMAIDE is making its first appearance of the year at the 2024 Santos Tour Down Under, a world-renowned cycling race in Adelaide, Australia. The event takes place from 12th to 21st January 2024. It's considered the largest cycling festival in the southern hemisphere and is a thrilling experience for fans and participants alike.

Find us at booth #25 in the City of Adelaide Tour Village. 


  • Booth #25 in the City of Adelaide Tour Village. 
  • Friday 12th January 2024 - Sunday 21st January 2024
  • 11 am - 7 pm daily

The cycling event kicks off the UCI professional cycling season and attracts the world's best cycling teams and riders from around the globe. We've partnered with Box Altitude to give attendees a unique experience of riding at an altitude of up to 2,500 metres in a Sleep Cloud. We will have product available to purchase, and we have a very exciting giveaway happening.


About Box Altitude: Box Altitude develops sleep and altitude training systems for faster athletes. Sleeping and training at altitudes of 2,500 metres (8,200 feet) is deemed most beneficial for performance gains, whilst maintaining sleep quality and the ability to add subsequent training load. Box Altitude systems are capable of reaching altitudes of 3,000 metres (9,840 feet) with the F10 altitude generator and 4,000 metres (13,120 feet) with the F20 altitude generator.

About the Santos Tour Down Under: As Australia's premier cycling event, the Santos Tour Down Under commands attention. Its status on the Union Cycliste International (UCI) world cycling calendar ensures that the best teams and riders worldwide compete yearly to start the cycling season. Surrounding the men's and women's races is the Santos Festival of Cycling, which offers ten days of entertainment and action on and off the bike. The 2020 Santos Tour Down Under attracted 44,801 visitors who are passionate about cycling, adventure, and tourism.
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