At this year's Santos Tour Down Under, the PLASMAIDE RECOVERY BAR had a special guest stop by, and it was none other than cycling legend Robbie McEwen, a three-time Tour de France points classification winner. He spoke with Victor Popov, the leader of PLASMAIDE's Performance Advisory Council, to learn more about the benefits of PLASMAIDE for athletes and the science behind the powerful liquid adaptogen. Watch the conversation below.
McEwen had been using PLASMAIDE for a while and was impressed with what he learned, and was eager to try out the other recovery services, including ice baths, percussion guns, and compression boots. By incorporating holistic recovery services like those offered by PLASMAIDE, athletes can recover faster, perform at their best, and achieve their goals.
McEwen's visit to the PLASMAIDE RECOVERY BAR was just one of many highlights of the 2023 Santos Tour Down Under. The event attracted the world's best cycling teams and riders from around the globe, kicking off the UCI professional cycling season and hosting the largest cycling festival in the southern hemisphere.
What's in store for the next edition of the PLASMAIDE RECOVERY BAR at the Tour Down Under? Who will stop by? Make sure you are there to see it in 2024!
About the PLASMAIDE RECOVERY BAR: The PLASMAIDE RECOVERY BAR is a cutting-edge recovery bar specialising in providing athletes with the latest recovery techniques and tools to help them recover more quickly and effectively. It is a unique pop-up experience at sporting and cultural events where performance experts deliver recovery services that meet each athlete's needs, whether after a gruelling training session or a demanding race. From ice baths and percussion guns to compression boots and sachets of PLASMAIDE, it offers a set of holistic recovery services that help participants feel their best and perform at their highest level.
About the Santos Tour Down Under: As Australia's premier cycling event, the Santos Tour Down Under commands attention. Its status on the Union Cycliste International (UCI) world cycling calendar ensures that the best teams and riders worldwide compete yearly to start the cycling season. Surrounding the men's and women's races is the Santos Festival of Cycling, which offers ten days of entertainment and action on and off the bike. The 2020 Santos Tour Down Under attracted 44,801 visitors, passionate about cycling, adventure, and tourism.